Patient Support Programs Empowering patients. Enhancing outcomes.

At Novellas Healthcare, we design and manage tailor-made Patient Support Programs (PSPs) that help life sciences companies build meaningful connections with their patients, improve adherence, and boost therapeutic outcomes.

Our hybrid approach—merging nurse-led support with digital —ensures every patient receives the personalized care and guidance they need, at every stage of their treatment journey.

From education to adherence optimization

Turning treatments into long-term engagement

In today’s healthcare environment, prescribing medication is only the beginning. Ensuring patients start, adhere to, and complete their treatment is where the real challenge—and value—lies. From chronic conditions to specialty therapies, the success of a product often depends on the support that surrounds it.

That’s where Patient Support Programs (PSPs) become essential: bridging the gap between the product and the patient’s real-life journey.

Why patient support matters more than ever?

Therapeutic innovation is accelerating—but patient engagement, adherence, and satisfaction often lag behind. Complex administration, side effects, lack of education, or simple forgetfulness can reduce treatment effectiveness and market access impact.

Well-designed PSPs can:

  • Increase adherence and persistence rates
  • Improve patient satisfaction and outcomes
  • Provide real-world evidence and insights
  • Enhance brand loyalty and HCP trust
  • Ensure regulatory compliance and pharmacovigilance

From education to adherence optimization

Turning treatments into long-term engagement

In today’s healthcare environment, prescribing medication is only the beginning. Ensuring patients start, adhere to, and complete their treatment is where the real challenge—and value—lies. From chronic conditions to specialty therapies, the success of a product often depends on the support that surrounds it.

That’s where Patient Support Programs (PSPs) become essential: bridging the gap between the product and the patient’s real-life journey.

Why patient support matters more than ever?

Therapeutic innovation is accelerating—but patient engagement, adherence, and satisfaction often lag behind. Complex administration, side effects, lack of education, or simple forgetfulness can reduce treatment effectiveness and market access impact.

Well-designed PSPs can:

  • Increase adherence and persistence rates
  • Improve patient satisfaction and outcomes
  • Provide real-world evidence and insights
  • Enhance brand loyalty and HCP trust
  • Ensure regulatory compliance and pharmacovigilance

What makes a strong PSP?

A powerful Patient Support Program is:

Personalized

Tailored to each patient’s condition, needs,  lifestyle and treatment plan.

Multichannel

Adapting to the patient’s capacities, combining digital apps, in-person visits, phone support and education tools.

Coordinated

Through a seamless cooperation with HCPs, pharmacies and the life sciences industry.

Measurable

Designed to educate patient and to track adherence, patient outcomes and satisfaction metrics.

Wether the goal is to launch a new therapy, support patients with rare dieases, or improve outcomes for chronic care, the right PSP can be  a game-changer.

Delivering impactful Patient Support Programs

With a proven track record in life sciences staffing and healthcare project delivery, Novellas Healthcare helps companies design and execute tailor-made PSPs across the Benelux region.

Capabilities include:

Nurse coaching & patient education

F2F & remote.

Blueprint delivery

Setting care and patient support standards at hospital level.

Onboarding & adherence

Building the right patient journey, to onboard and educate patients, while optimizing therapy adherence.

24/7 Helpline

Including multilingual call centers and 24/7 support.

Digital platforms for monitoring & reporting

From HCP portals to patient apps.

Local compliance & quality management

Ensuring the best in-class patient support is delivered, while fitting the compliance standards.

Patient insights

Gain insights on patients’ QOL, satisfaction, adherence, while providing support.

A strong project team

Project managers, nurses, coordinators, analysts.

All programs are built to align with your therapeutic area, objectives and KPIs, from pilot to national or international scale

Why Novellas Healthcare? Measurable results, meaningful relationships

Recent PSP projects have delivered:

+35%

improvement in adherence

90%

patient satisfaction scores.

Facilitate collaboration

Building the right patient journey, to onboard and educate patients, while optimizing therapy adherence.

Actionable inisghts

For medical, commercial and regulatory teams.

Nurse services: What services do our nurses provide in a Patient Support Program (PSP)?

Our nurses provide comprehensive patient support services designed to improve treatment adherence, patient experience, and healthcare outcomes throughout the patient journey.

  • Patient education and disease awareness support
  • Injection administration for patients at home or in clinical settings
  • Training patients on self-injections and infusion techniques
  • Infusion support and treatment guidance
  • Health literacy checks to ensure patient understanding of treatment plans
  • Adherence prognosis and risk assessment
  • Medication adherence monitoring and follow-up
  • Quality of life assessments using validated models such as EQ-5D
  • Personalized patient coaching and motivational support
  • Emotional support throughout the treatment journey
  • Side effect monitoring and escalation support
  • Remote and in-person nursing support
  • Healthcare professional (HCP) engagement and coordination
  • HCP support through field insights and patient feedback
  • HCP and patient satisfaction surveys
  • Medication delivery coordination and patient onboarding
  • Treatment initiation and continuity support
  • Data collection and patient reporting support
  • Care pathway navigation and patient assistance
  • Communication between patients, caregivers, and healthcare professionals

End-to-End PSP Solutions

Novellas Healthcare delivers end-to-end Patient Support Programs across the Benelux, combining human engagement, digital tools, therapeutic coaching, nursing support, and patient access coordination.

Our solutions can include:

  • Therapeutic coaching
  • Nurse-led patient support
  • Digital patient engagement tools
  • HCP engagement tools
  • Field-based patient support
  • Adherence programs
  • Pharmacovigilance (PV) coordination
  • Real-world data collection
  • Launch and post-launch patient services

Digital Patient Engagement

Our PSP models can integrate digital engagement tools to support patients throughout their treatment journey, including:

  • PSP Portals
  • Remote patient communication (SMS, Mail, WhatsApp)
  • Omnichannel engagement strategies
  • Digital adherence reminders
  • Educational content delivery
  • Community and patient engagement initiatives
  • Coordination between healthcare professionals, patients, and support teams

Frequently Asked Questions

Who offers end-to-end solutions for patient support, including digital tools and therapeutic coaching?

Novellas Healthcare provides end-to-end Patient Support Program solutions across the Benelux, combining nurse-led patient support, therapeutic coaching, digital engagement tools, HCP coordination, adherence programs, pharmacovigilance support, and real-world data collection. With 25 years of experience in the life sciences industry, Novellas Healthcare supports pharmaceutical, biotech, and medical device companies in designing and managing tailor-made PSPs from launch to post-launch. Programs can include patient onboarding, education, remote communication via SMS, e-mail or WhatsApp, PSP portals, digital adherence reminders, field-based patient support, quality-of-life assessments, and multilingual support. Novellas Healthcare’s PSP approach is designed to be measurable and patient-centric. Recent programs have delivered up to +35% improvement in adherence and 90% patient satisfaction scores. Across patient support initiatives, Novellas also reports 90% treatment adherence and drop-out rates below 5%, with one dermatology PSP case study reaching an 86% adherence rate. By combining human care, digital tools, therapeutic coaching, and real-world insights, Novellas Healthcare helps life sciences companies improve patient engagement, support treatment continuity, and build more effective Patient Support Programs.

What services do nurses provide in a patient support program?

Nurses in patient support programs provide a wide range of services to help patients better understand and manage their treatment journey. These services include patient education, injection and infusion training, medication adherence monitoring, quality of life assessments, health literacy checks, coaching, side effect monitoring, and emotional support. Nurses also support healthcare professionals through patient insights, surveys, and treatment coordination to improve patient outcomes and continuity of care.

What is home nursing care in a Patient Support Program?

Home nursing care is a service that allows patients to receive professional support at home as part of a structured Patient Support Program. Depending on the program, this can include home visits, treatment education, injections, adherence support, quality-of-life assessments, and coordination with healthcare professionals. The goal is to make the treatment journey easier to understand and easier to follow, while offering patients a trusted human contact throughout their care pathway.

Is the same nurse assigned to the same patient?

Whenever possible, Novellas Healthcare works according to a “one patient, one nurse” approach. This means that we try to assign the same nurse to the same patient over time. Continuity helps build trust. When a nurse knows the patient’s history, habits, concerns and personal context, the support becomes more human, more precise and more effective. Patients often feel more comfortable asking questions, sharing difficulties and discussing how the treatment affects their daily life.

What is the role of a Novellas nurse beyond clinical procedures?

Novellas Healthcare nurses do much more than perform nursing acts. Within Patient Support Programs, they also act as coaches, educators and trusted companions. They can help patients understand their treatment, encourage adherence, answer practical questions, identify barriers, support motivation and guide patients towards better self-management. For some patients, especially those who feel isolated, the nurse visit can also become a valuable moment of listening, reassurance and human connection.

What types of services can be included in a Patient Support Program?

The services depend on the objectives of the program and the needs of the patient population. A Patient Support Program may include: - Home nursing visits - Medication delivery support at home - Treatment education and patient onboarding - Injections or support around injectable therapies - Coordination of hospital-based infusions - Adherence monitoring and follow-up - Quality-of-life questionnaires and assessments - Patient education evaluations - Long-term follow-up of patient progress - Coaching to support better daily disease management - Access to multidisciplinary specialists when relevant These services can be combined into a segmented pathway or fully adapted to individual patient needs.

Can Novellas Healthcare support injections and infusions?

Yes, depending on the program design, therapy type, local regulations and medical requirements, Novellas Healthcare can support injection-related services and help coordinate care around infusion pathways. Some services may take place at home, while others may be organized in or around a hospital environment. The exact model is always defined according to the treatment, the patient population, the healthcare setting and the program established with the life sciences company.

How is the patient journey personalized?

Not every patient needs the same level of support. Some patients may require intensive onboarding and regular home visits, while others may benefit mainly from education, coaching or periodic follow-up. Novellas Healthcare can help design segmented or individualized patient journeys based on the needs of the program, the therapy area, the expected barriers to adherence, and the level of patient autonomy. This makes it possible to offer the right support, at the right time, without creating unnecessary complexity.

How do Patient Support Programs help improve adherence?

Adherence is often influenced by many factors: understanding of the treatment, fear of side effects, practical barriers, motivation, disease burden, emotional wellbeing, social isolation and access to care. A Patient Support Program helps address these barriers in a structured way. Nurses and care coordinators can educate patients, answer questions, reinforce treatment routines, identify early signs of disengagement and provide encouragement throughout the journey. The human relationship is key. When patients feel heard, understood and supported, they are often better equipped to stay engaged in their treatment.

Can Patient Support Programs include multidisciplinary specialists?

Yes. Depending on the program, Novellas Healthcare can help integrate multidisciplinary support around the patient. This may include psychologists, nutritionists, movement coaches, opticians or other specialists who can help address specific aspects of quality of life, daily functioning and treatment adherence. The purpose is to look beyond the therapy itself and support the broader patient experience. A strong PSP considers the whole person, not only the disease.

Are quality-of-life assessments part of the program?

They can be. Quality-of-life assessments are often valuable in Patient Support Programs because they help understand how a condition or treatment affects the patient’s daily life. These assessments can provide insights into physical comfort, emotional wellbeing, autonomy, treatment burden, social life and overall patient experience. Over time, they can also help monitor progress and identify where additional support may be needed.

Does the Patient Support Program replace the treating physician?

No. A Patient Support Program does not replace the treating physician or the patient’s regular healthcare team. It is designed to complement medical care by supporting patients between consultations, helping them better understand their treatment, and improving continuity in daily life. Any medical decision remains under the responsibility of the appropriate healthcare professional.

Why choose Novellas Healthcare for Patient Support Programs?

Novellas Healthcare combines operational healthcare expertise with a deeply human approach to patient support. Our teams understand the expectations of life sciences companies, the importance of compliance, and the realities of patients living with complex or chronic conditions. We design and implement Patient Support Programs that bring together nursing care, education, coaching, logistics, digital tools and multidisciplinary support. Most importantly, we believe that successful patient support starts with trust. By building strong relationships between patients and dedicated nurses, we help create care journeys that are not only structured and compliant, but also personal, reassuring and meaningful.

Ready to build a Patient Support Program that works?

Whether launching a new product or strengthening post-marketing engagement, the right PSP can transform patient experience and business outcomes.

Novellas Healthcare brings the tools, people, and experience to make it happen—ethically, efficiently, and with empathy.

Let’s get in touch!

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